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Information:
Banner Ads on Creativyst.com
We'd like to run your banner on a CPC or 1:1 exchange basis

Preliminary:
I'm just getting started on this. There will eventually be a full policy here, but for now the page is linked so that others may comment on, and contribute to, the work in progress. Thank you for your patience.

    John Repici







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Overview
Our traffic is still very low (chart), but has begun to slowly trend upward. So far we are in the learning stages and have not engaged or participated in any banner exchange or banner purchase programs beyond a context-triggered Google ad for a specific product (Creativyst™ Glossary).

The CPC ("Cost Per Click") method seems like a good model for us to follow here for paid ads. It is the method we most like when looking for places to advertise as well.

Banner exchanges also seem like a viable approach to getting the word out and we are very interest in expanding on exchanges as time permits. Anyone who would like to exchange banners with this site, or has advice or comments is welcome and encouraged to contact us or join the forums for a discussion.



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Current Statistics
The following chart is updated once a day and represents our site's traffic.


updated daily

For a complete explaination and discussions of these stats see our site statistics page.

Page Views counts the number of full pages that have been sent to visitors and is our most important statistic. These don't care how many or how few other objects are on the page. One page --no matter how many requests the browser makes for graphics and scripts in order to display it-- is counted exactly once.



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Exchanges and Reciprocal Arrangements
We are open to reciprocal arrangements based on impressions and page location, please let us know if you have any wish to share banners on a one to one basis or hard link exchanges.

We are also exploring arrangements with national banner exchange services. If you have any advice or comments about these, please contact us or open a thread in the forums.



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Paid Advertising on this Site
We are currently considering from among a variety of ways to accept paid, targeted advertising on this site. Some pages on this site, which provide tools to business owners and software developers, may provide great opportunities to target products, services, and community sites on the web.

While most of these tools will be visited by developers and web designers, the targeting should be something that can be specified for each tool and page where it is displayed on the site.

Articles are currently all originating here (though article services may soon be utilized as well). Room is available above and around each article page and may be made available for banners and buttons. Again, the article content may provide targeting opportunities as well.



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CPC Rates
Barring strong feedback in to the contrary, our intention is to structure paid advertising at Creativyst.com on a Cost Per Clickthrough basis. We would also like to offer advertisers the opportunity to perform very specific targeting based on the page content where the banner will run.

For example, our CSV to XML converter page provides visitors with a facility to convert their CSV files (from say, accounting programs, or spreadsheets) to XML format. It permits them to do CSV conversion from this site for free as often as they'd like. A banner that runs only on this page would be a tightly targeted to developers and I.T. people.

CPC rates will require a non-refundable minimum of $10(USD). Clickthroughs will be charged against this for up to one year. If the clickthrough rate falls below 2% the banner will stop running. Clickthrough rates between 2% and 10% will run at reduced rates (from 20% to 100% of the time normally allotted). Banners that are re-targeted or are changed to improve clickthrough rates will be set to a starting clickthrough rate of 10% (100% in rotation) once per week. If the ad has not generated enough clickthroughs to use up the entire amount paid in minimum in one year, the ad will be removed and the account will be closed. Any remaining amount in the account will not be refunded.

  • 468x60: $.05 per click through
     
    468 x 60 Up to 14K GIF




























 
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